Tastes & Tunes: A Wine Tour + Concert Experience in the Rogue Valley
UPDATE April 2026: Keep an eye on our booking page to find out about 2026 “Taste & Tunes” dates as they become available. You can also follow us on social media to stay in the loop!
Lush valley vineyards, clinking glasses, a sunset concert: welcome to the ultimate summer wine and music experience. Latitude Tours is teaming up with Crash & C-Mac Productions to bring you an unforgettable day of discovery, flavor, and sound.
Why let the magic of wine tasting tours in wine country end with your three-winery tour? With our Tastes & Tunes experience, you’ll cap off an already incredible day with a live concert. Think curated wine tastings, local flavors, golden hour views, and then, just when you think the day can’t get better, an unforgettable evening of music.
How It Started: A Night at Cowhorn Vineyard & Garden
I was lucky enough to attend one of Crash & C-Mac’s concerts the summer of 2025, and let me tell you, the whole event was an evening to remember. I pulled up to Cowhorn on that warm June night not quite knowing what to expect, just knowing that a good band, a beautiful venue, and a glass of something delicious were waiting.
And it delivered. The music, the setting, the people: it felt like a celebration of everything I love about this valley. I left thinking: What a way to end a winery tour day. My Latitude guests need to experience this as part of our Rogue Valley wine tours.
What the Day Looks Like
Here’s what a typical your full-day Tastes & Tunes experience will include. Depending on food at the wineries and concert, we’ll add in a dinner stop as well.
🕛 12:00 PM – Pick-up + tour begins
🍷 Visit 3 wineries in Southern Oregon (Want to sneak in a flower farm, creamery, or local perry tasting room? Just ask!)
🍽️ 6:00 PM - Arrive at the concert and settle in for some awesome music!
🎶 7:00 PM – Concert begins
🚐 10:00 PM – Return drop-off, with full hearts and tired dancing feet
Designed by Locals, For Lovers of Meaningful Experiences
This experience was dreamed up by locals who value connection, craft, and community.
We can only accommodate one private group per concert date, so if you’re curious, excited, or just craving something special, now’s the time to book. If this tour date doesn’t work with your schedule, sign up for our newsletter, follow us on Instagram or Facebook, and stay tuned! More concert dates will be announced throughout the year.
The Rogue Valley is one of the most unique agritourism destinations in the state, and events like this bring its magic to life. From the vineyards and wineries to the music and people, this valley has it all. If you’ve been looking for unforgettable Oregon wine tours, this is the one to experience.
